The New American Dream: No kids?

In the 1960s, the question “It’s 10 p.m. Do you know where the children are?” was a common PSA on the evening news. Fast forward to 2024, and the question has shifted to “Where are all the moms?”

Last week, Fortune shined a spotlight on a coming seismic shift in societal norms – the inclination among Millennials and Gen Z to live a DINK (Dual Income, No Kids) lifestyle. It’s a topic worth talking about this Mother’s Day.

Parenting is not only a lifestyle change but one with significant money implications. Opting out could mean greater flexibility with your time and increased savings. But on the flip side, becoming a parent often adds a profound sense of meaning and purpose to your life, adding experiences that money can’t quantify. Above it all, growing and supporting the next generation – no matter the size – has far-reaching consequences for all of us, influencing aspects of our lives we might not immediately consider.

Stay informed with the articles below and reach out if you’d like additional guidance. Let’s talk about what’s happening in your life right now and what’s to come.